徳島大学 教育・研究者情報データベース(EDB)

1. 丁 育華

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2. 近藤 光男

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3. 渡辺 公次郎([徳島大学.大学院社会産業理工学研究部.理工学域.社会基盤デザイン系.地域環境分野]/[徳島大学.理工学部.理工学科.社会基盤デザインコース.地域環境講座])

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(英) ANALYSIS OF CONSUMER'S SHOPPING CONSCIOUSNESS AND BEHAVIOR IN LOCAL URBAN AREA

(日) 地方都市における消費者の買物意識と行動の分析

(英) Recently in Japan, aging and depopulation trends have made it increasingly important to advance the development of centralized urban housing for elderly citizens. The purpose of this study is to analyze the needs of an aging consumer in order to tailor commercial facilities to their needs. Data for elderly citizens and the general population were collected using a consumer consciousness and behavior survey. The resulting data were sorted by age group, mode of transportation and item of purchase, and analyzed by application of an existing satisfactory model. The results reveal a difference in both ideal shopping distance and actual distance traveled between elderly citizens and the general population. Results also vary according to item of purchase and mode of transportation. This study provides foundational information for the future development of commercial facilities around centralized urban areas.

1. (英) consumer consciousness survey / (日) 消費者意識調査
2. (英) shopping behavior / (日) 買物行動
3. (英) distance in shopping / (日) 買物距離